Euromoney’s ranking of growth in retail banking globally assesses firms across relationship acquisition, retail-specific revenue gains, net deposit inflows and loan growth
We measure leaders in every major market globally and show how incumbents such as Chase and State Bank of India are entrenching their positions while others fall behind
We identify the emerging powerhouses of retail banking globally, especially Indian, Latin American and Southeast Asian banks
We show which banks are making the biggest impact now – and which are up and coming
Head of retail banking and head of Europe & the Americas
Dominic O’Neill leads the development of Euromoney’s retail banking pillar including consumer-focused digital banking and mass-market banking transformation. He also oversees Euromoney’s research on universal banking, looking at group-level performance across Europe and the US.
Banks in the Americas have produced an extraordinary range of digital innovation during the past year, from AI-led services to new defences against phone theft. Euromoney’s MarketMap benchmarks 20 leading banks on seven criteria to show who leads and why
Find out why Nubank, BBVA, Chase, C6 and Santander are leading
Discover how Nubank, C6 and Interbank are using trusted locations, biometrics and app camouflage to fight fraud
See how BMO, Chase and Huntington are helping customers manage their money, from credit coaching to caregiver banking
Euromoney pinpoints Europe’s efficiency leaders in retail banking by ranking major institutions across Europe according to their unique customer bases, retail revenues and costs
We show where banks can compete with digital newcomers on cost to serve
Discover how some high-cost banks are driving best-in-class profitability, and if they can keep it up
Identify the biggest movers, and see if it is enough to bring high-cost banks into the leadership quadrant
Euromoney shows which banks are ahead in the world’s biggest retail-banking growth market. We rank 50 top retail banks across APAC by growth in net new customers, net deposit inflows, lending and revenue
We reveal which banks are ahead in terms of customer and deposit volume gains, and which banks are seeing growth accelerate
See how private banks, state banks and new digital banks are competing across China, India, developed markets and ASEAN
Discover which banks are onboarding the most newly banked customers, and how this is changing
Euromoney’s inaugural retail banking performance ranking benchmarks the fastest-growing banks in the Middle East by customer numbers, revenues, deposits and loans
Regional banks grew customer numbers by 10% on average in 2025
Emirates NBD leads on customers, lending and deposits; QNB edges ahead on revenue growth
Neobanks scale fast through digital acquisition, but incumbents still dominate by balance sheet
Euromoney’s Awards for Excellence is the ultimate global benchmarking programme for the financial industry. Recognised by over 700 banks in 125+ countries, it is the most comprehensive and authoritative awards programme in the market, setting the benchmark for excellence. Winning provides unmatched validation, showcasing best practices and innovation while reinforcing leadership through industry trust – an accolade that resonates with clients, investors, and stakeholders alike.
Showcase your achievements with independent validation
Elevate your brand and client-facing reputation
Gain insight into the strategies shaping the industry
Euromoney’s retail banking research reveals the strategies shaping success in consumer banking. We benchmark growth, efficiency, and customer value, and assess digital innovation and experience – helping you track performance, uncover what drives best-in-class results, and prioritise actions that enhance customer experience and operational effectiveness.
Addressing your challenges
Intensifying competition from challengers
We provide independent benchmarking of retail banks’ growth and digital capabilities, helping you understand where you stand versus peers and challengers.
Evolving customer expectations on digital experience
Our research captures best practices in digital banking and customer experience, enabling you to align with what matters most to today’s consumers.
Pressure to improve efficiency and profitability
We deliver comparative intelligence on cost-to-income ratios and efficiency drivers, supporting decisions that enhance profitability.
Need for credible third-party validation
Our rankings and analysis offer independent verification of your strengths, helping you build trust and differentiate in a crowded market.
Benchmark your performance, compare capabilities, and act on insights that drive growth with Euromoney’s Retail Banking research.
Market Positioning
Market Positioning
Our Market Positioning research provides a comparative view of how challenger banks and incumbents perform across the critical capabilities that define success in retail banking today. We assess strengths in areas such as digital innovation, customer experience, and financial inclusion, combining proprietary scoring with qualitative insights. This analysis is brought to life through MarketMaps, visually positioning leading banks based on their performance across these dimensions – helping you understand where your institution stands versus peers, uncover areas for differentiation, and prioritise investments that enhance competitive positioning.
Our Performance Rankings benchmark retail banks on the metrics that matter most: growth, efficiency, and customer value. We highlight the fastest-growing institutions by customer numbers, deposits, and revenues, identify leaders in operational efficiency through cost-to-income ratios, and assess loyalty and relationship depth using indicators including percentage of primary accounts. These rankings provide a clear, data-driven view of who is winning in scale, profitability, and customer engagement -helping you validate strategy, track progress, and uncover opportunities to strengthen performance.
Euromoney’s Awards for Excellence is the ultimate global benchmarking programme for the financial industry. Recognised by over 700 banks in 125+ countries, it is the most comprehensive and authoritative awards programme in the market, setting the benchmark for excellence. Winning provides unmatched validation, showcasing best practices and innovation while reinforcing leadership through industry trust – an accolade that resonates with clients, investors, and stakeholders alike.
Showcase your achievements with independent validation
Elevate your brand and client-facing reputation
Gain insight into the strategies shaping the industry
